We’re back, with only 23 days until the Corporate Image and Branding Conference on January 26 & 27 in NYC. Here are Erich Joachimsthaler’s don’t-miss articles on social business, branding and marketing from last week.
1/ A fairly comprehensive description of what Dell does in the Social space.
2/ Top 10 articles in McKinsey Quarterly, always a useful read (Particularly No. 1 and No. 3)
3/ A CMO Council survey on social
4/ Insightful numbers on Asia
And this week, to welcome in the new year, here are some predictions that are worth a read: