Helping companies

Transform business in today’s digital world

Discover The World’s Best Digital Initiatives
DIG // Demand-first Innovation and Growth

We put the
Consumer First

We use our proven, proprietary demand-first methodology to achieve new levels of greatness for our clients. We believe growth comes from a deep and comprehensive perspective about demand from the outside-in.

>>Learn More
AOC Consumer Study 2014

The Always-On Consumer
Study 2014

As featured in Forbes,,
MediaPost and others
Find out:
  • What makes a consumer an AOC
  • The five types of Always-On
  • How AOCs connect to brands
    and businesses
>>Available for download here
DDS 15
Join us at the Vivaldi Digital Darwinism
Summit 2015
#DDS15 will kick off marketing
& innovation forum europe
>>Learn More
label three firms

Vivaldi Partners Group
consists of a unique
portfolio of three businesses.

We bring together deep capabilities in strategic
, combined with cutting-edge creative
and digital
expertise, and merged with leading
executive education and organizational change
>>Learn More
new research

The Changing Role
of the CMO

~ Evolution & Revolution At Work ~
Find out:
  • What CMOs globally say about
    the CMO role
  • Five core areas of change
  • Three required capabilities
    ... and more
>>Available for download here

Vivaldi Partners Group is a global firm that unlocks innovation and growth opportunities for brands and businesses in a digitally connected world.

Areas of Expertise
News & Events
Partner Seth Traum was interviewed by Adweek on McDonald's social media strategy given their latest Instagram misstep in the article, "Experts: McDonald's Needs Better Grip on Millennials Before Moving Social Strategy Forward."
Partner Anne Olderog was interviewed by the Los Angeles Times their Sunday Business Section article on "American Apparel, others try to profit from domestic production."
Fast Company published a bylined piece by our CEO, Erich Joachimsthaler, titled "Marketers, Don't Believe Everything You Hear About Millennial Consumers."
CEO Erich Joachimsthaler was interviewed by DayBreak USA. In his conversation with the host, Jay Young, Erich talked about what brands and businesses need to know in order to connect with consumers in today’s digital world.
Vivaldi will be hosting an event on Digital Darwinism with the Swiss Association of MBAs (SAMBA). The topic will be on "How to win in an era of disruptive change."
More than any other firm, we focus on helping our clients in leveraging the opportunities that result from the sweeping impact of the internet on growth, the changing consumer or customer behaviors in today’s times of digital information overflow, and the profound impact of technology on innovation and businesses globally.
Everything we do is driven by the deepest and most profound understanding of customers’ or consumers’ market ecosystem.
Alex Tarnoff // Consultant
Richard Rolka // Chief Financial Officer
Paddy Miller // Advisory Board Member
Erich Joachimsthaler // Founder and CEO
Roland Bernhard // Senior Partner
Rob Straker // Director
Philip Ryan // Global Trends & Foresight Lead
Marco Feuchter // Director
Markus Zinnbauer // Partner
Drew Train // Business Director
Jessica Owens // Director, Program Management
Michael Maio // Consultant
Ron Zhiss // Associate Partner
Hylke Faber // Faculty Partner
Christian Wank // Engagement Manager
Alexandra Samet // Senior Consultant
Seth Traum // Partner
Alexandra Previdi // Business Development Manager
Rachel Gutierrez // Senior Consultant
Agathe Blanchon-Ehrsam // Executive Director
Crystal Spence // Consultant
Dirk Kammerzell // Creative Director
Anne Olderog // Director
Marco Taborelli // Principal
German Yunes // Principal
Gaurav Bhatnagar // Faculty Partner
Josip Maršan // Research Analyst
Dr. Ekkehard Kuppel // Faculty Partner
Soh Won Cha // Marketing Communications
David Aaker // Advisory Board Member